Prepare to be amazed as we dive into a groundbreaking collaboration between Samsung Art Store and the Museum of Fine Arts, Boston! A New Era for Art Enthusiasts
Today, Samsung Art Store and MFA Boston are launching a curated collection that will revolutionize the way we experience art. But here's where it gets controversial... this collection will be available simultaneously in-person at the museum and on Samsung Art TVs, offering a unique dual-access experience.
Of Light and Air: Winslow Homer in Watercolor
The collection, titled "Of Light and Air: Winslow Homer in Watercolor," showcases the celebrated watercolors of American artist Winslow Homer. This exhibition is a rare treat, as the MFA houses the largest collection of Homer's watercolors worldwide, yet these fragile works have not been displayed together for half a century due to their sensitivity to light.
Through this collaboration, Samsung Art Store subscribers can now bring these luminous works into their homes, extending the museum experience beyond its walls. Imagine having the rugged Maine coast, the Adirondack Mountains, and sun-drenched Caribbean scenes right in your living room!
A Global Reach
Kyle Menges, Director of Business Development at Samsung, shares his excitement: "While nothing can replace experiencing art in person, we're thrilled to bring a glimpse of this monumental curation into living rooms worldwide."
Debra LaKind, Senior Director of Intellectual Property and Business Development at the MFA, adds, "This partnership allows us to reach audiences far beyond our walls and share Homer's extraordinary artistry with art lovers everywhere. We're eager to explore how museums and technology can broaden access to great art."
The Power of Watercolor
Writer Henry James once described Homer as an artist who "sees everything at once with its envelope of light and air." This collection truly embodies that sentiment, as Homer's watercolors capture the ephemeral beauty of nature with stunning precision. Through his innovative techniques, Homer transformed the medium, creating works that continue to captivate audiences today.
Samsung's Art TVs: A New Dimension
The Samsung Art Store's collection is designed to showcase Homer's works in all their glory. The Frame Pro and The Frame TVs, with their art-enhancing features, display these masterpieces in stunning 4K detail, revealing every subtle color gradation and delicate brushstroke. With Anti-Reflection Matte Displays, these TVs offer a realistic, museum-like experience, hanging flush against the wall like framed artwork.
Expanding Horizons
In 2025, Samsung Art Store has expanded its reach to include Micro RGB, Neo QLED 8K, Neo QLED 4K, and QLED TVs, providing even more ways to enjoy this world-first collection. This collaboration continues Samsung's mission to bring world-class art into homes globally, making museum collections more accessible and offering art institutions new avenues to extend their reach.
A Diverse Portfolio
The Of Light and Air collection is just one gem in Samsung Art Store's diverse portfolio. With a vast selection of mediums, artists, genres, and colors, the Art Store offers something for everyone. From contemporary photography to classical paintings and emerging artists' works, consumers can find pieces that perfectly match their style and home décor.
So, what do you think? Is this a brilliant way to make art more accessible, or does it detract from the traditional museum experience? We'd love to hear your thoughts in the comments!